Prof. Dr. Maxwell Adea, Dr. James Bol Diing

Abstract

Global competition among businesses has intensified since the beginning of the 21st century, leading not only to the rise of private monopolies but also to the gradual retreat of governments from roles they once dominated. This study explores the role of mobile telephone networks in South Sudan, with a specific focus on MTN’s corporate social responsibility (CSR) initiatives and their contribution to socio-economic development. The research assessed (i) the relationship between MTN’s CSR and socio-economic development, (ii) the impact of MTN on South Sudan’s socio-economic progress, and (iii) the challenges facing MTN’s CSR activities. A case study design was adopted, using questionnaires as the primary data collection tool. From a population of 1,400, a sample of 300 participants was randomly selected. Data were analyzed using SPSS (version 20.0) to generate descriptive statistics, with both quantitative and qualitative approaches applied. Secondary sources, including books, journals, newspapers, and internet materials, supplemented the primary data. Findings revealed that MTN’s CSR is primarily focused on education and health initiatives, with job creation serving as the major link between CSR and socio-economic development. However, limited resources and the absence of proper monitoring and evaluation frameworks were identified as key challenges. The study recommends that MTN integrate CSR into its long-term business strategy by aligning activities with social, environmental, legal, and developmental standards. Suggested areas of focus include building schools and health facilities, supporting sports, and creating community value while adhering to government policies and regulatory frameworks. By adopting best practices across the four pillars of CSR— economic, legal, ethical, and philanthropic—MTN can enhance its impact on South Sudan’s socio-economic development.

Keywords: Mobile Telephone Networks, Corporate Social Responsibility, Socio-Economic Development, South Sudan

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